Protecting Our Visitors

At JORDAN'S FURNITURE we believe in the importance of your privacy and strive to manage your personal information accordingly.

Notice and Scope of Our Privacy Practices

Jordan's Furniture provides customers with clear, prominent, and easily accessible information about its privacy practices. This Privacy Policy applies to information we collect about you in our stores, through our websites and mobile applications (our “Site”), and anywhere else we interact with you (collectively, our “Services”). By using our Site or sharing your information with us in connection with any of our Services, you are accepting and consenting to the practices described in this Privacy Policy.

This policy applies only to consumers located in the United States. If you are not located in the United States and if you do not consent to the terms of this Privacy Policy, you are not authorized to use our Site or Services.

Our Site is not intended to be used by anyone under the age of 18 regardless of parental or guardian consent. If you are younger than 18, you are not authorized to use our Site.

This Privacy Policy may be supplemented or amended from time to time by additional privacy notices posted on the Site. These privacy notices may provide a level of detail that we cannot provide in this more general description of our privacy practices. For example, certain pages of the Site may contain privacy notices providing details about the Personal Information we collect on those pages, why we need that information, and choices you may have about the ways we use that information.

Our Pledge of Accountability

Jordan's Furniture instructs its associates and business partners to manage your personal information properly and maintain your trust. We are accountable for complying with this policy and take reasonable and timely steps to ensure compliance.

This Privacy Policy describes

  • How we use your information
  • Information collected, from which sources, and for what purpose
  • Information we share
  • Information received from other sources
  • Automated information collection
  • How we share your information outside Jordan’s Furniture
  • Your choice: marketing preferences
  • Information retention
  • How we secure your information
  • Updating personal information
  • Protecting children
  • Notice of additional rights for residents of California, Colorado, Connecticut, Oregon, Texas, Utah and Virginia
  • Changes to the Jordan’s Furniture Privacy Policy
  • Contact us

For purposes of this Privacy Policy, “Personal Information” means information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked to, directly or indirectly, a particular individual, consumer, or household, including geolocation data and biometric information, but excludes Excluded Information. “Excluded Information” means:

  • Publicly available information from federal, state, or local government records.
  • Deidentified Information, which is information that cannot reasonably be used to infer information about, or otherwise be linked to, identify, relate to, describe, or be capable of being associated with a particular individual or a device linked to such individual and for which we have taken reasonable measures, consistent with applicable law, to prevent re-identification of such data.
  • Aggregate Information, which is information that relates to a group or category of individuals, from which individual identities have been removed, that is not linked or reasonably linkable to any individual or household, including via a device.

We may use Deidentified Information and Aggregate Information for any legal purpose, including without limitation for any purpose for which we use Personal Information.

As of the date of this Privacy Policy, the following states have laws in effect that govern the collection and treatment of Personal Information from consumers or individuals who reside in that state: California, Colorado, Connecticut, Oregon, Texas, Utah and Virginia. If you reside in one of these states, we are notifying you that your state’s law provides you with the following rights relating to our collection and use of your Personal Information:

  • The right to confirm whether and how we are processing your Personal Information
  • The right to correct inaccuracies
  • The right to require us to delete your Personal Information
  • The right to obtain a copy of your Personal Information in a portable format
  • The right to obtain a list of third parties to whom we have disclosed your Personal Information
  • The right to opt out of our processing of your Personal Information for any of the following purposes:
    • targeted advertising
    • sale of your Personal Information;
    • profiling in furtherance of automated decisions

You can find more detailed information concerning your exercise of these rights in the Notice of Additional Rights section located below.

Our Privacy Policy is intended to notify individuals of the rights to which they are entitled under applicable law. We will comply with this Privacy Policy to the extent required by applicable law in responding to individual requests relating to Personal Information.

How We Use Your Information

Jordan's Furniture uses your information to provide requested products and services and to support core business functions. These include fulfillment, internal business processes, marketing, authentication, fraud prevention, and public safety and legal functions. Some examples include:

  • To fulfill your requests for products and services and communicate with you about those requests.
  • To register and service your account.
  • To administer surveys, sweepstakes, contests, and promotions.
  • To provide customer service and alert you to product information, including recalls.
  • To help us improve and customize our service offerings, website, and advertising.
  • To send you information about our products, services, and promotions.
  • To protect the security or integrity of our website and our business.
  • With regard to credit qualification and applications.

Information Collected, From Which Sources, and For What Purpose

We collect Personal Information using lawful and fair methods. We strive to limit the amount of Personal Information collected to support the intended purpose of the collection. The following are categories of Personal Information we have collected about you in the past 12 months and which we may continue to collect. We use this information for the purposes described below and disclose the information to third parties who provide services to us for our business purposes, such as email providers, cloud service providers, and for the purpose of issuing our marketing and advertising materials.

Categories Source of Collection Purpose
A. Individual identifiers including email, password, phone number, internet protocol address, real name, alias, postal address, unique personal identifier, account name, mobile device ID Directly from you when you open an account through our Site, apply through us for credit or financing, send us inquiries or request information, make a purchase from us online, by phone or in any of our stores
Directly from you when you communicate with us, including through our online chat, by phone, or by email
Directly from you if you submit a Jordan’s Furniture related story or testimonial
Directly from you if you participate in a contest, sweepstakes, promotion, or survey
From third parties who provide us with services related to the services that we provide to you
From third parties who provide us with marketing and advertising services, including assessment of the use of our Site
From your mobile device if you use our on-premises Wi-Fi service
  • For our legitimate business purposes to fulfill your requests and complete our contracts
  • To set up your account through our store or Site ("Account")
  • To communicate with you regarding your interests
  • To provide and improve the Site and our services
  • To market our products and services to you
B. Commercial information records of products, services, or experiences purchased, obtained, or considered or other purchasing or consuming histories or tendencies. Directly from you when you visit our Site, request information, or make a purchase from us online, by phone or in any of our stores
From third parties who provide us with services related to the services that we provide to you
From third parties who provide us with marketing and advertising services, including assessment of the use of our Site
  • For our legitimate business purposes to fulfill your requests and complete our contracts
  • To provide and improve the Site and our services
  • To understand your interests
  • To market or promote our products, services or experiences to you
C. Biometric information* regarding biological characteristics or activity patterns and visual images Sleep and physiology data collected directly from you, only with your consent, and only through participation in our Sleep Lab
Visual images from on-premises security cameras
  • For our legitimate business purposes to fulfill your requests and complete our contracts
  • For your participation in our Sleep Lab to best fit your mattress preferences, including to extract a template or other identifier or identifying information related to sleep physiology and patterns (collected through our Sleep Lab but not stored).
  • To market and sell you mattresses that meet your preferences online and through our stores
  • Personally identifiable visual images are used only for security and law enforcement purposes
D. Internet or network activity, including browsing history, search history, information on your interaction with a website, application, or advertisement Directly from your interaction with our Site and our online advertisements, and through cookies, trackers and beacons
From third party advertising vendors and information providers
  • To improve the Site
  • To secure the Site
  • To understand your interests
  • To market or promote our products, services or experiences to you
E. General geolocation information Provided by you in connection with your purchases
For the purpose of providing our on-premises Wi-Fi service
  • For our legitimate business purposes to fulfill your requests and complete our contracts
  • To provide and improve the Site and our services
F. Professional or employment related information* Directly from you either voluntarily or as required to acquire credit or financing from us or our service providers for purchases
  • For our legitimate business purposes to fulfill your requests and complete our contracts
G. Inferences drawn from Personal Information to create a profile reflecting your preferences, characteristics, and general trends for preferred experiences Compiled by us through third party and internal applications for our own purposes
Purchased or received from third parties in the business of providing such inferences
  • For our legitimate business purposes to fulfill your requests and complete our contracts
  • To provide and improve the Site and our services
  • To understand your interests
  • To market or promote products, services or experiences to you

The categories C and F above (identified with an asterisk) include a limited amount of sensitive information that we collect only for the purposes of completing our legitimate business purposes, including fulfilling your product, service, and experience purchases and for working with our financing partners to offer and provide financing and credit for your purchases. We collect sensitive information only with your express consent.

If you contact us using Live Assistance through our Site (available by clicking the chat icon on the Site), you can choose to interact with us by either text or video. We do not request any identifying information from you when you contact us through Live Assistance, however, you may choose to provide information to achieve a more productive outcome from your interaction. We do not store any video or sound recordings from your contact. We do store text transcripts for a period of up to 12 months. None of the data we receive through Live Assistance is used for any purpose other than the specific purpose for which you contacted us. Please note that Live Assistance is a service provided by Vee24. Information regarding Vee24’s privacy practices is available by clicking “Legal Disclaimer” in the Live Assistance pop-up box.

Information We Share

We share the categories of Personal Information listed below with third parties for the purpose of our cross-context behavioral advertising and our targeted advertising. We share this information with third parties who provide us with advertising services and with social media platforms to target consumers who may be interested in our products, services and offerings.

We never sell your Personal Information.

Categories of Shared Personal Information
A. Individual identifiers including email and real name, and which may include phone number, postal address, and, if voluntarily provided, your age
B. Commercial information records of products, services, or experiences purchased, obtained, or considered or other purchasing or consuming histories or tendencies.

Information Received from Other Sources

We receive Personal Information about you from third party sources to better inform our business operations, improve our customer experiences, and advertise our products and services. Examples of these sources are entities that can help us correct our records, improve the quality or personalization of our service to you, and help prevent or detect fraud. In addition, we may collect information from consumer reporting agencies, affiliates, or other service providers if you apply for credit or purchase certain financial products.

We use information from other sources for targeted advertising or cross-context behavioral advertising of our products, services and experiences. You may opt out of targeted advertising here.

Automated Information Collection

Some Personal Information is collected about you through automated sources, including through website cookies, on-premises security cameras, use of our wi-fi services, and use of website monitoring and maintenance applications.

About Cookies

Cookies are pieces of information that are stored by your hard drive, logging specific aspects of your visits to a particular website. We use cookies to help us improve your shopping experience on our Site by tracking which areas of our Site are most and least popular. We never use cookies to store confidential information such as passwords or credit card information.

Please know that cookies enable us to recognize you from page to page, and they support your transactions with us. We use "cookies" to recognize you as you use or return to our sites. This is done so that we can provide a continuous and more personalized shopping experience for you.

You can manage your cookie options by using the cookie selection tool that we provide when you first arrive at our Site. You can also acquire more information regarding cookies and cookie selection by visiting

If you would like to opt out of accepting cookies altogether, you can generally set your browser to not accept cookies or to notify you when you are sent a cookie, giving you the chance to decide whether or not to accept it. However, certain features of our Sites or other services may not work if you delete or disable cookies. Further, without cookies enabled, you will not be able to complete a purchase or take advantage of certain Site features.

We may also use web beacons. Beacons allow us to know if a certain page was visited, an email was opened, or if ad banners on our Sites were effective.

About Security

We operate cameras in stores for security and operational purposes, such as to measure traffic patterns. When used for operational purposes, we do not use these cameras to identify you personally.

About Wi-Fi

If you choose to use our Wi-Fi technology, we may track general location analytics. To collect the data, we allow a third-party provider to use a technology that senses the presence of smartphones. Certain device information, like device ID and location, is collected as necessary for us to provide Wi-Fi service within our premises.

About Website Monitoring and Maintenance

We use Google Analytics 4 as a tool to manage interactions with our Site and our online advertising. We do not control Google’s use of your Personal Information. We encourage you to visit Google’s Privacy Policy at to exercise your options as to Google’s collection and use of your information. You can see how Google collects and uses your information through this site: You can install the Google Analytics opt-out browser add-on here:

About Location Based Services

If your mobile device settings allow, we may use location based services to understand traffic patterns in our venues. The location data we capture helps us to understand our venues, such as how long customers stand in line and how they generally move around an area, enhancing operational efficiency and improving user experience. We do not personally identify anyone by precise geolocation data and we never track anyone’s location outside of our stores by precise geolocation data. Location data is not shared with any third party and is disclosed only to our service providers as necessary for our own business purposes.

How We Share Your Information Outside Jordan's Furniture

Jordan's Furniture does not sell or rent your Personal Information to third parties. We may disclose or share your Personal Information, whether you are a current or former customer, for our own business purpose, under the following limited circumstances:

Service Providers
We may disclose information about you with our service providers or suppliers that we engage to perform our business operations. Examples are shipping vendors, furniture protection vendors, credit card processors, and companies that help us improve our product and service offerings and our website. We require these service providers and suppliers to keep the information secure. We also prohibit them from using your information for any purposes other than those requested by us.

Credit Providers
We serve as an agent for suppliers to offer you financial products and services. Even though we are an agent for these services, we work with our partners to ensure they provide appropriate privacy policies and protections. If you apply for any credit or financing product that we offer, you will be asked to disclose your information to our financial institution partners. We do not receive the information that you disclose to our financial institution partners. Our partner(s) are governed by privacy laws applicable to financial institutions. If you are concerned regarding use of your financial information, you should review the privacy notices of the financial institutions with whom you apply for credit.

As of the date of this Privacy Policy, our Jordan's Furniture Credit Card is offered through TD Bank, N.A. Click here for a link to their privacy policy.

Legal Requirements and Protection of Our Company and Others
We may disclose your information in other special circumstances. These include situations when we believe in good faith that the law requires it or that the disclosing is necessary to protect the safety, property, or other rights of Jordan's Furniture, our customers, our associates, or any other person. Examples include protecting the health or safety of customers or addressing crimes committed on Jordan's Furniture property. Data from in-store security cameras may also be provided to law enforcement upon written request.

Aggregate Information
We may use and share aggregate and statistical data that does not identify you personally. We may do this for research and marketing purposes, for instance to describe our services to prospective partners or advertisers, and for other lawful purposes.

Business Transfers
If Jordan's Furniture or substantially all of its assets, or if its assets related to any particular store or service offering, are acquired by an affiliate or a third party, your Personal Information may be one of the transferred assets.

Your Choice: Marketing Preferences

We want to communicate with you in ways you find useful. Examples are special offers and new product announcements. We use the following standards for marketing communications:

By providing Jordan's Furniture with your email address, you are giving us permission to send you electronic communications. We will not rent or sell your email address at any time. You may opt out of receiving our emails by following the unsubscribe instructions at the bottom of any correspondence we send or by submitting this opt-out form .

You can update or change your marketing preferences by logging into your account or opt out directly here . Please note that it may take up to 10 days to process your email request and 30 days for your postal mail request.

Please be aware that, even if you have opted out of receiving marketing communications from us, we may still contact you for transactional purposes. Some examples are contacts for customer service, product information, service or reminder notices, or recalls. We may also need to contact you with questions or information regarding your order, such as regarding order status, shipment, or refunds.

Communications From Us

In order to keep customers informed of requests for products or services, Jordan’s will send recurring transactional messages for product availability, delivery, and service scheduling. Message frequency varies.

The forms of communication are as follows:

  • Phone Calls
  • Emails
  • "Jordan's Furniture Alerts" Text Messages (Message and data rates may apply)
    • Reply STOP to 53460 to cancel
    • Reply HELP to 53460 for help
    • Reply START to 53460 to receive Jordan’s Furniture Alerts

By providing us with your phone number, you consent to this Privacy Policy and to receiving autodialed calls, texts and prerecorded messages from us regarding your account, including current and possible future services, customer service and billing. Your consent is not required to purchase any products, services, or experiences and you may revoke consent for automated marketing communications at any time by texting STOP to 53460.

If you have any questions please call 866-856-7326.

Jordan's Furniture and carriers are not liable for delayed or undelivered messages.

Credit Offerings

The above marketing preferences do not apply to our credit card offerings since these are provided through our financial institution partner(s).

Information Retention

We retain your Personal Information for the period reasonably necessary to fulfill the purposes outlined in the Privacy Policy, unless a longer retention period is required or permitted by law. Where there may be technical or other operational reasons where we are unable to fully delete your Personal Information, we will take reasonable measures to prevent further processing of your information.

How We Secure Your Information

Securing your information is a company priority. Jordan’s Furniture has implemented reasonable physical and digital security measures to prevent unauthorized access to transmitted and stored information. Our sites have security measures in place to protect the loss, misuse and alteration of the information under our control. We follow generally accepted industry standards to protect the Personal Information submitted to us, both during transmission and once we receive it. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your Personal Information, we cannot guarantee its absolute security. We may change our hosting, storage and security procedures at any time without notice to you.

We protect the credit or debit card information we collect during transactions by adhering to Payment Card Industry Data Security Standards (PCI Standards). These standards require safeguards for handling and securing customer information. These include using secure networks, encryption or other protection of cardholder data, physical and technical access controls, monitors and tests of security systems, and information security policies.

Personal Information that is maintained in our offices or stores is subject to physical, administrative, and technical controls as well. Hard copies of Personal Information are maintained in locked locations or cabinets with similar restrictions for electronic storage of Personal Information. When disposed of, the information is shredded, destroyed, erased, or otherwise made unreadable.

Updating Personal Information

If you have provided us with Personal Information and would like to change, correct, or request access to your Personal Information, or would like to opt out of receiving e-mail or other communications from us, please contact us as described below.

Protecting Children

We will not knowingly collect personally identifiable information from visitors under the age of 13. We encourage families to obtain additional information about safe use of the Internet at If you are a parent or guardian and you are aware that any of your children has provided us with personal information without your consent, please contact us and we will take steps to remove that information from our servers.

Notice of Additional Rights for Residents of California, Colorado, Connecticut, Oregon, Texas, Utah, and Virginia

If you are a resident of California, Colorado, Connecticut, Oregon, Texas, Utah, or Virginia, you have certain privacy rights under the laws of your state. This section describes your rights, which you may exercise by contacting us through any method described under Contact Us below. Although you have the right to make requests relating to your privacy, we have the right to reject such requests based on this Privacy Policy and the scope of our obligations under applicable law.

Your Rights:

  • Access to Your Personal Information and Portability.We will grant you reasonable access to the data that we have collected, used, disclosed, and sold as required by law. You may also be entitled to request copies of Personal Information that you have provided to us and/or request us to transmit this information to another service provider (where technically feasible).
  • Changes to Your Personal Information. We rely on you to update and correct the Personal Information contained in your Account or contacting us as described below. We may keep historical information in our backup files as permitted by law. If an update or correction of your Personal Information is not possible, please contact us as described below.
  • Deletion of Your Personal Information. We retain your Personal Information for the period necessary to fulfill the purposes outlined in the Privacy Policy, unless a longer retention period is required or permitted by law. You may, however, request that we delete your Personal Information by contacting us. Although we will grant a request to delete information, you should note that we may keep your Personal Information to comply with legal obligations or for business purposes. We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:
    • Complete the transaction for which we collected the Personal Information, take actions reasonably anticipated within the context of our ongoing business relationship with you or fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
    • Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
    • Debug products to identify and repair errors that impair existing intended functionality.
    • Exercise free speech, or exercise another right provided for by law.
    • Comply with certain state laws relating to law enforcement.
    • Engage in public or peer-reviewed research in the public interest that adheres to all other applicable ethics and privacy laws, if the information’s deletion may seriously impair such research’s achievement, and subject that you have previously provided informed consent.
    • Comply with a legal obligation.
    • Make other internal and lawful uses of that information that are compatible with the context in which you provided it.
  • Except as provided above, we will delete, aggregate, or de-identify all of your Personal Information as described in this subsection within the timeframes required by law

  • Right to Opt-Out of Disclosure of Personal Information for Valuable Consideration. We do not sell your Personal Information.

Exercising Your Rights.When exercising the rights or options allotted to you by your state’s laws and as described in this Privacy Policy, the following guidelines apply:

  • No Fee Usually Required. You will not have to pay a fee to access your Personal Information (or to exercise any of the other rights). However, we may charge a reasonable fee or decline to comply with your request if it is clearly unfounded, repetitive, or excessive.
  • What We May Need from You. We may need to request specific information from you to help us confirm your identity. We may also contact you to ask for further information in relation to your request.
  • Time to Respond and Format. We will endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. We will deliver our written response to your Account (if applicable); otherwise, we will deliver our written response by mail or electronically, at your option. Our response will provide the requested disclosures to the extent required by law or will explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your Personal Information that is readily useable and should allow you to transmit the information from one entity to another entity without hindrance.

No Discrimination. You will not be subject to discrimination as a result of exercising the rights described herein. In some cases, we will be unable to comply with your request due to legal obligations or otherwise. Our response will not be the result of discrimination and you will be provided with our reasons for declining your request.

Authorized Agent. You may designate an authorized agent to make a request on your behalf under your state’s privacy law, subject to mailing us a valid power of attorney, the requester’s valid government issued identification, and the authorized agent’s valid government issued identification.

Colorado, Connecticut, Oregon, Texas, Virginia Residents. You have the right to appeal if we reject your privacy rights request. If your privacy rights request is rejected, you will receive an email with instructions as to how to contact the Vice President of eCommerce or our privacy officer and may attach or include a link to an appeal intake form.

Changes to the Jordan's Furniture Privacy Policy

We reserve the right to change our Privacy Policy at any time. If we decide to change our Privacy Policy, we will post the revised Privacy Policy so that you will know what information we gather, how we might use that information, and whether we will disclose it to anyone. Please check periodically to keep informed of any changes. Your continued use of the Site following the posting of any changes to this Privacy Policy constitutes acceptance of those changes. We will post the date it was last updated at the bottom of the Privacy Policy.

Contact Us

If you are contacting us to exercise any of your consumer privacy rights, or if you have any questions or comments about this policy or about the ways your information is handled, please contact us: online , directly through at this email address [email protected], at 866-856-7326 (Customer Service), or via the address below:

Jordan's Furniture

ATTENTION: VP of eCommerce or SVP of IS 

450 Revolutionary Drive

East Taunton, MA  02718

Updated and Effective May 13, 2024